The Hostos Community College logos and other main marks are part of the College’s visual identity system and are a key element of the institution’s brand.
The College’s logos can be downloaded for your use, in JPG or PNG formats. The preferred file format is the HOSTOS-CUNY LOCKUP. In almost all applications, the Hostos logo must be used in conjunction with the CUNY logo.
Information about the Hostos logos and marks is provided for official usage by College employees and officially-sanctioned Hostos student and alumni organizations. The College's logos and marks may not be used by unrelated third parties without specific written permission.
When promoting the business of Hostos Community College, you may use the official College logos and graphic marks. The College logos and graphic marks have a fixed relationship and must never be separated, modified, or altered in any way and must be presented in approved colors and fonts only.
The Hostos Community College logos and graphic marks may not be used for commercial use or by any unauthorized individual or organization.
Do not appropriate the College logos and graphic marks to create other logos or look-alike logos for Hostos Community College, its divisions, offices, units, programs, initiatives, or groups.
Do not substitute the College logos with other marks to represent Hostos Community College, its divisions, offices, units, programs, initiatives, or groups.
Do not create logos or marks for Hostos Community College or any of its divisions, offices, units, programs, initiatives, or groups, without the approval of the Office of Communications.
Do not use logos or marks for Hostos Community College or any of its divisions, offices, units, programs, initiatives, or groups, without the approval of the Office of Communications.
When Hostos Community College enters into collaborations with an internal or external organization, project, or initiative, it is mandatory to use the official Hostos logos in all related promotional materials and communications. These collaborations must visually represent the partnership by integrating the HOSTOS-CUNY LOCKUP, ensuring the Hostos logo is used alongside the CUNY logo together with the logo of the internal or external organization, project, or initiative.
In initiatives branded primarily under CUNY that involve Hostos Community College, the inclusion of both the Hostos and CUNY logos on all promotional and communication materials is required. This dual-logo approach serves to maintain the distinct identity of Hostos Community College within the context of its CUNY affiliation, ensuring that our brand's visual integrity and marketing value are upheld in every instance.
Do not substitute the College logos with the Hostos Caiman Spirit Mark to represent Hostos Community College. The Hostos Caiman Spirit Mark is reserved for student activities and College athletic and recreation initiatives.
The College logos and graphic marks must be reproduced from high-resolution digital files.
The CUNY logos may appear on each item of collateral along with the Hostos Community College logo.
Hostos Brand Use and Applications:
Visual branding often is the first impression we make on key audiences. So, it is essential that we adhere to these brand standards:
- For maximum clarity and visibility, ensure that the Hostos logo is always readable, and that other images or design elements do not visually interfere.
- The Hostos logo should appear in its entirety and should not be combined graphically with another emblem or symbol.
- Type appearing on the same surface as the Hostos logo should not touch the logo or be superimposed over it.
- The Hostos logo should not be rotated, altered, or distorted in any way.
- The Hostos logo and graphic marks are customized renderings and are proprietary to Hostos Community College. Do not attempt to re-create any of our signatures by redrawing, typesetting, or scanning them.
- Do not create a communications design that attempts to look and feel like the Hostos logo or graphic marks.
If you have any questions about the Hostos logo and its application, please contact:
José R. García
Brand and Communications Associate
jrgarcia@hostos.cuny.edu
718.518.6579
Each downloadable archive includes color, white, and black versions of the Hostos logos and marks.
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HORIZONTAL LOGO PACKAGE
FORMAT: JPG
DOWNLOAD
HORIZONTAL LOGO PACKAGE
FORMAT: PNG
DOWNLOAD
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VERTICAL LOGO PACKAGE FORMAT: JPG
DOWNLOAD
VERTICAL LOGO PACKAGE FORMAT: PNG
DOWNLOAD
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HOSTOS-CUNY LOCKUP PACKAGE
FORMAT: JPG
DOWNLOAD
HOSTOS-CUNY LOCKUP PACKAGE
FORMAT: PNG
DOWNLOAD
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HOSTOS SUN MARK FORMAT: JPG
DOWNLOAD
HOSTOS SUN MARK FORMAT: PNG
DOWNLOAD
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HOSTOS CAIMAN
FORMAT: JPG
DOWNLOAD
HOSTOS CAIMAN
FORMAT: PNG
DOWNLOAD |
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